your vitamin c just got upgraded.
MATTER OF FACE SKINCARE BRIGHTENING AND FIRMING SERUM product vessel
MATTER OF FACE SKINCARE BRIGHTENING AND FIRMING SERUM product texture on beige background
MATTER OF FACE SKINCARE BRIGHTENING AND FIRMING SERUM being applied on the face
MATTER OF FACE SKINCARE BRIGHTENING AND FIRMING SERUM product vessel in a beige background with product liquid falling on the vessel
MATTER OF FACE SKINCARE BRIGHTENING AND FIRMING SERUM product vessel on a beige background with the product packaging and applicator visible
MATTER OF FACE SKINCARE BRIGHTENING AND FIRMING SERUM image showing the previous product packaging and new updated packaging

BRIGHTENING + FIRMING SERUM

20% L-Ascorbic Acid
with Ferulic Acid & Maritime Pine

A waterless vitamin C serum with 20% fully dissolved, stable l-ascorbic acid plus powerful antioxidants clinically proven to deliver brighter, firmer, younger-looking skin. Previously known as Ascorbic Acid 20 | Brightening C Serum - the same formula with a new name.

KEY BENEFITS

BRIGHTENING

Helps boost appearance of skin tone evenness, radiance and clarity

FIRMING

Improves the appearance of skin firmness and elasticity

FINE LINES & WRINKLES

Visibly reduces the number and size of fine lines and wrinkles

20% L-ASCORBIC ACID the pure and most robustly researched form of vitamin C. Visibly brightens skin tone and discolorations, improves the appearance of fine lines and wrinkles, and provides antioxidant defense.

FERULIC ACID a potent antioxidant that helps to defend against environmental aggressors and support the potency of L-ascorbic acid.

MARITIME PINE COMPLEX an antioxidant-rich botanical extract to soothe and defend skin exposed to pollution.

Ingredients: Propanediol, Ascorbic Acid, Urea, Ferulic Acid, Diglycerin, Pinus Pinaster Bark Extract

Apply 1 pump to clean skin. Can be applied on damp or dry face without impacting results. Use sparingly. Can be use morning and/or night. Follow with a moisturizer. We recommend to start with usage 2-3 times per week, and build up to 1-2 times per day. 

TIP if you’re new to vitamin C, start slow - we recommend using MINIMALIST HYDRATING MOISTURIZER or BARRIER + ANTIOXIDANT TREATMENT before as a buffer while your skin gets used to the formula. Don’t worry - using a moisturizer before does not impact the efficacy or absorption of the serum.

Formulated with our patent-pending technology to allow for fast and effortless absorption, this potent serum mixes 20% L-ascorbic acid plus Ferulic Acid with an antioxidant Maritime Pine Complex. BRIGHTENING + FIRMING SERUM is clinically proven to visibly improve skin firmness, elasticity, fine lines and wrinkles, and skin tone evenness after just two weeks. Plus, the waterless formula is shelf-stable and effective for 24 months.

COLORATION SHIFT OVER TIME you may see a change in the color of the product over time. This is due to the Maritime Pine Complex, as well as the vitamin C in the formula, and does not impact the efficacy of the product. To demonstrate stability over the 2-year shelf life, we conducted both accelerated stability testing at an elevated temperature, and real-time testing at room temperature; under both conditions, the concentration of vitamin C was minimally affected. Additionally, In order to ensure continued clinical efficacy over time, we ran an additional clinical study on formula that was 18+ months old (shown to still contain over 19.5% vitamin C) that demonstrated continued and significant improvements in the appearance of fine lines and wrinkles, skin discolorations, and skin firmness even near the end of the product’s shelf-life.

SKIN CONCERNS ADDRESSED uneven skin tone, skin discolorations, fine lines and wrinkles

TEXTURE silky, smooth, waterless fluid

VEGAN, CRUELTY-FREE. DERMATOLOGIST-TESTED & APPROVED.

KEY BENEFITS

BRIGHTENING

Helps boost appearance of skin tone evenness, radiance and clarity

FIRMING

Improves the appearance of skin firmness and elasticity

FINE LINES & WRINKLES

Visibly reduces the number and size of fine lines and wrinkles

MATTER OF FACE SKINCARE BRIGHTENING AND FIRMING SERUM product vessel
BRIGHTENING + FIRMING SERUM

results you can see.

Our clinical commitment gives us a comprehensive understanding of the results our products can provide. Unretouched photos taken in standardized lighting by VISIA-CR in an independent, third-party testing facility.

100 % of users agreed after 4 weeks
  • Skin tone was brighter, and texture was smoother
  • Skin firmness and elasticity was improved
  • This product helped fade the brown spots
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Close up of face after using product after.
100 % of users agreed after 12 weeks
  • Skin tone was visibly brighter and brown spots appeared lighter
  • Skin elasticity was visibly improved
  • Lines and wrinkles were less visible
Close up of face before using product before.
Close up of face after using product after.
96 % of users agreed after 2 weeks
  • Fine lines and wrinkles were less visible, and skin elasticity was improved
  • They saw an increase in the radiance and clarity
  • it helped fade the brown spots
Close up of face before using product before.
Close up of face after using product after.

a revolutionary formulation.

MATTER OF FACTS' numerous patent-pending technologies allow for our combination therapies to provide the most effective and beautiful skincare products. You shouldn’t have to compromise results or experience in skincare.

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WATERLESS VITAMIN C FORMULA

Our fully dissolved 20% vitamin C serum is more stable than traditional vitamin C serums, with a silk texture and smooth application so it's never gritty, minimizes irritation, and efficacious to the last drop.

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SHELF-STABLE AND EFFICACIOUS

Proven to stay shelf stable for 24 months and remains just as effective. We conducted an independent, third-party study on formula that was 18 months old, tested to still contain over 19.5% vitamin C. 100% of participants agreed that after 6 weeks of use, they saw an overall improvement in the appearance of their skin, and this was accompanied by significant, visible improvements in skin brightness, fine wrinkling, and skin firmness as measured by expert grading.

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PATENT-PENDING TECHNOLOGY

Our Actisolv™ delivery system allows for high concentrations of l-ascorbic acid to be optimally delivered into the skin for better absorption and results.

what everyone is saying

active ingredients just got more effective.

ActisolvTM

Our revolutionary, patent-pending Actisolv™ technologies allow us to combine, dissolve, and stabilize active ingredients (like vitamin c, azelaic acid, and retinol) at optimal concentrations targeting multiple concerns, from various angles, all in one step while providing a beautiful application and remaining sensitive-skin friendly.